THE POWER OF TV

Television is the most powerful way to connect because TV Ads:

  • Are the most Influential
  • Get Noticed More
  • Are what Canadians pay most attention to

influences purchases among Aug 01, 2017 broadcastingcable.com, Diana Marszalek *Purchase Funnel 2017 Study TV all age groups LEARN MORE READ MORE

71%

of Canadian households are most likely to watch a TV ad over a video ad on a computer, tablet, or a mobile phone

96%

of all video viewing is on a television screen

83%

of Canadian households subscribe to cable, satellite or IPTV service

40%

TV has more recall than online advertising

SOURCE: TV is dead? That’s a lie and here is why / Steve Faguy / 11/04/17 / Cartt.ca / NLogic TVB Attitudinal Survey