Television is the most powerful way to connect because TV Ads:
- Are the most Influential
- Get Noticed More
- Are what Canadians pay most attention to
71%
of Canadian households are most likely to watch a TV ad over a video ad on a computer, tablet, or a mobile phone
96%
of all video viewing is on a television screen
83%
of Canadian households subscribe to cable, satellite or IPTV service
40%
TV has more recall than online advertising